e.l.f. Cosmetics: Bargain Beauty Essentials Full of Cheap Thrills

When we heard that a company was selling cool cruelty-free cosmetics for a buck each, we couldn't believe it. But it's not a fairytale—e.l.f. really does exist, and we easily found e.l.f. products at our local Target and Kmart. It just doesn't get any easier than that when shopping for cruelty-free makeup!

Operating under the belief that "[e]very woman should have the opportunity to participate in innovation, without sacrificing her budget," e.l.f. offers a wide variety of high-quality beauty products that look and feel fantastic. But don't just take our word for it—major magazines like Glamour, Allure, and Self can't stop raving about them either!

While e.l.f. has loads of must-have mascaras, lip glosses, blushes, bronzers, brushes, and much, much more, we can't help but be partial to its "PETA" tweezers. After all, e.l.f. has created these special tweezers just for us!

Emblazoned with the slogan "Fur Free," these tweezers come in a case that sports PETA's cruelty-free bunny logo and reads, "e.l.f. Professional Supports PETA in the Fur Free Campaign: www.PETA.org." Pretty cool, huh? So now you can extend your "fur-freeness" beyond your wardrobe. What's even cooler is the fact that 50 percent of the proceeds from sales of these tweezers goes right back to PETA!

Need a little guidance in the "how to get glam" department? Check out e.l.f.'s online "Beauty Secrets" page for expert advice from makeup artist extraordinaire Achelle, and e-mail any cosmetics questions you might have directly to her using the site's interactive "Ask Achelle" feature.

For an even more customized shopping experience, create your own online beauty profile. Just enter your stats, habits, and preferences, and the experts at e.l.f. will not only recommend the perfect products for you but also save your favorite picks in your very own personal account. That said, purchase your "customized just for you" cosmetics online or cruise down to one of these convenient locations near you!

With such a huge variety of sensational cruelty-free stuff at such a low price, who wouldn't be ecstatic about e.l.f.? PETA sure is. That's why we're proud to honor company CEO Joey Shamah with a Trail-Blazer Award for his compassion and commitment to never testing on animals.

Find out more about cruelty-free products and join the Animal Savings Club today!